Bond Vet is a new kind of clinic, providing veterinary expertise and loving care in a convenient setting. With many upcoming locations, Bond needed an identity that reflected both the urgent aspect of their work as well as their genuine care about pets and their owners.

Keeping it simple, memorable and comforting, we created a series of minimalist illustrations that convey the calming feeling that patients get when they enter one of Bond's locations, paired with a simple type system and distinctive color palette. Applying these ideas to the website, we created a space that feels professional, reassuring and friendly to stressed pet parents. All about the human-animal bond, they're quickly becoming New York's favorite & coolest place to bring your pet.